Merchant Surcharge Program is a way for businesses to offset credit card processing costs. A surcharge program allows businesses to add a small fee to customer bills when they pay with a credit card.
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Articles – Good topics for articles include anything related to your company – recent changes to operations, the latest company softball game – or the industry you’re in. General business trends (think national and even international) are great article fodder, too.
Mission statements – You can tell a lot about a company by its mission statement. Don’t have one? Now might be a good time to create one and post it here. A good mission statement tells you what drives a company to do what it does.
Company policies – Are there company policies that are particularly important to your business? Perhaps your unlimited paternity/maternity leave policy has endeared you to employees across the company. This is a good place to talk about that.
Executive profiles – A company is only as strong as its executive leadership. This is a good place to show off who’s occupying the corner offices. Write a nice bio about each executive that includes what they do, how long they’ve been at it, and what got them to where they are.
Credit card transactions incur fees for merchants, usually in the form of interchange fees, which are charges imposed by card networks (Visa, Mastercard, etc.) and paid to the card-issuing banks. A surcharge program allows merchants to pass these fees onto customers who choose to pay with a credit card.
Implementation of surcharges is subject to regulations and laws in many jurisdictions. In some places, surcharging credit card transactions may be prohibited or have specific requirements, such as disclosure of the surcharge amount and its application only to credit card transactions.
Merchants must clearly communicate the surcharge to customers before the transaction is completed. This often involves displaying signage at the point of sale or providing verbal notification to customers.
Some jurisdictions prohibit surcharging on certain types of cards, such as debit cards, or may have caps on the surcharge amount.
Merchants should consider how surcharges may impact customer perceptions and behavior. While it can help offset costs, it may also deter customers from using credit cards or affect their overall satisfaction with the purchasing experience.
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